Hyperpersonalized Mass Events

Glasgow

Value Creators of Tomorrow

Hyperpersonalized Mass Events

Description
Mass events are usually wonderful experiences for the visitors. Getting most out of the event is easier when one knows the environment and is familiar with the practicalities. However, with modern technologies it would be possible to create enablers for anyone to enjoy the events with their own preferences. How would a hyperpersonalized event experience work like if we could utilize any cutting-edge technologies available? How might people’s different preferences be taken into account? What makes a mass-event experience fully enjoyable? This project aims at concepting tangible examples of future mass events where personal experience is taken to the extremes.
Contact person
Joonas Kemppainen
Joonas Kemppainen

Director, Key Digital Technologies

+358 50 529 1845

joonas@demola.net

Manuel Brauer
Manuel Brauer

Facilitator, Glasgow

+447840466555

manuel@demola.net

Ongoing project

Basic information

Apply by

05 Feb 2025

Location

Glasgow

Teamwork

In person

Language

English

Timeline

Project starts

11 Feb 2025

Kick-off day 1

11 Feb 2025

Kick-off day 2

12 Feb 2025

Mid-event day 2

12 Mar 2025 - 12 Feb 2025

Mid-event day 1

11 Mar 2025

Finals day 1

01 Apr 2025

Finals day 2

02 Apr 2025

Project ends

02 Apr 2025

Related tags

#events

#experience

#personalization

#technology