Online product presentation has barely changed since early e-commerce: photos, text, specifications. Yet buying physical products — furniture, clothing, tools — is fundamentally spatial. Customers want to see scale, feel context, visualise fit. XR makes this possible, but creating spatial product experiences today requires 3D modellers and developers. Only large retailers can afford it. Independent brands and small sellers have a smartphone, a product, and a few hours. No tool meets them there. The creator economy has proven that when the right tools exist, individuals produce enormous amounts of quality content — the missing piece is a spatial product authoring tool designed for non-technical creators.​

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What inputs does a small brand creator actually have available — smartphone photos, video, basic measurements — and how far can an AI pipeline take these toward a spatial experience without manual 3D modelling? Which spatial interactions deliver the most purchase-relevant value: true-scale room placement, 360° rotation, feature hotspots, material variants? How is the spatial content distributed and consumed — web AR link, embedded product page, messaging app?​

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In this project we want to demonstrate creator workflow — an end-to-end authoring tool: from smartphone photo/video input through to a shareable spatial product experience. Simple is beautiful, let’s focus on customer experience and the value-adding elements.​