The tools available for creating immersive XR content sit at two extremes. At one end: professional platforms like Unity, Unreal Engine, and Blender — powerful, but requiring months of learning and specialist skills that most communicators, educators, journalists, and brand creators don’t have. At the other end: consumer-facing filters and effects on Instagram or TikTok — easy to use, but locked inside specific platforms, limited in spatial depth, and impossible to customise meaningfully. The enormous middle ground is almost entirely unserved: a content creator who wants to build a spatially layered story, an educator placing a 3D model inside a real classroom, a journalist anchoring a data visualisation to a physical location. The creator economy has shown repeatedly that when the right tools exist at the right level of abstraction, enormous amounts of quality content follows. No equivalent moment has happened for spatial and XR content — not because the technology isn’t ready, but because no one has built the right tools.​

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What is the minimum viable set of XR content basic tools a non-technical creator actually needs: 3D object placement, spatial audio, location anchoring, interactive hotspots, AR text overlays, animated sequences? Which deliver the most creative value relative to complexity? What is the right mental and interaction model for a creator who has never worked in 3D space — should the tool feel like a slide deck, a stage, a map, or something else entirely? How does a creator get 3D content into the tool without modelling skills — smartphone scanning, AI generation from photos, pre-made asset library, or integration with existing stock libraries? What use cases drive the strongest creator motivation to invest time in a new tool: product storytelling, education, journalism, cultural heritage, live events? ​

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In this project we simply build the first prototype of simple toolkit that helps the content creators get started with XR content creation in easy and understandable way.​