Eco-friendly digital nomads

Nómadas digitais ecológicos

in Portuguese
DESIGNED TOGETHER WITH ZASNET, AECT
Economy

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Schedule
Application period ended

06 March 2021

Start

22 March 2021

Finish

28 May 2021

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Contact person

Contact us if you have any questions about the challenge.

Pedro Rodrigues

pedro.rodrigues@demola.net

Eco-friendly digital nomads

Nómadas digitais ecológicos

in Portuguese
DESIGNED TOGETHER WITH ZASNET, AECT

Rural areas are struggling to survive in a context where the work structure is changing. Digital nomads are emerging, growing, and demanding unique destinations. How can an eco-branded UNESCO destination attract these new workers?

Economy

Background

Migration from rural areas to cities is a global phenomenon and in 2050 it is expected that nearly 70% of the world’s population will live in cities. Rural areas will continue to strive in the attraction of new population.
However, and simultaneously, work structures are changing and the traditional categories such as unemployed, wage-earners and entrepreneurs may no longer apply. It is expected that the rate of pensioner freelancers, project nomads and people in various intermediate states grows significantly in the next decade.

ZASNET EGTC results from a partnership between Portugal and Spain, involving 681,153 inhabitants, in a 29 907 km² area, and includes 5 natural parks. In 2015, UNESCO has distinguished ZASNET as a territory where the symbiosis between Man and the Biosphere is complete. This seal of excellence led to the creation of the brand RESERVE OF THE BIOSPHERE TRANSFRONTEIRIÇA MESETA IBÉRICA, representing an opportunity to market a sustainable socio-economic destination.
This brand is intended to boost tourism, combining the UNESCO brand with nature conservation, certified regional products, and the creation of new job opportunities.

Challenge

Migration to cities has diminished the human demographic pressure in rural areas and small villages are constantly losing population. Communication technology has evolved to a stage which allows remote work and there is a growing segment of digital workers, commonly known as digital nomads. How can ZASNET attract the digital nomad workers to an UNESCO recognised destination?

Interested but the schedule is not a good fit for you?

Please leave an open application to be an applicant for other similar innovation challenges!

Leave an open application  

Contact person

Contact us if you have any questions about the challenge.

Pedro Rodrigues

pedro.rodrigues@demola.net

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